Nokia’s journey over the past 5 years has been a tumultuous one, divesting, acquiring and fundamentally shifting the skills and competences of our employee base forced the HR community in Nokia to “change the game”. From academic theory to technical tools and systems, the HR community critically reviewed the elements of gathering employee feedback and motivating common action to provide an analytics based methodology that addressed the core concerns of our executives and the general population. The presentation walks through the context and drivers for change, the solution and the core differences of evolving from a “survey” into an “analytics” department.

Key Takeaways

  • Turkey solutions are often “false friends”
  • Employee Surveys are often constructed for practitioners
  • More information does not automatically lead to better decisions
  • Fundamental change may be easier than many think


Speaker Bio

Mark Hayton is the Global Lead for Organization Development Analytics at Nokia, an experienced professional in Human Resources and People Analytics, public speaker, tutor and author of many published articles on employee engagement, culture, organization development and people analytics. He has advised senior executives, conducted both broad sweep and investment targeted industry research with assessments for potential investment predicting unexpected market slowdowns, customer investment patterns and even surprising presidential elections. With over a decade in Nokia mark has garnered experience in HR from strategic resourcing, business partner, core systems and HR development roles applying a mix of coaching, teaching, training, consulting and of course analytics. In his most recent role HR provides proactive and reactive frameworks for executives and HR practitioners that map out employee perceptions across the employee life cycle. As the field of People Analytics has grown, Mark has also evolved the practical application of data, constructing organizational assessment and employee surveys to fill in pockets of data needed to steer the company, and enable personal and team development.

Drawing from a knowledge base of behavioural psychology, microeconomics and game theory, Mark is an advocate of rolling up the sleeves and digging deep into the data to find broad impact interventions for those who can’t see the woods for the Decision Trees or define significance in decimals rather than P values. A fan of Stats, Bots, AI, ML, ‘nudges’ and consultation, his role in Nokia’s most recent transformation is to help HR practitioners understand, focus, support and motivate where it matters most while walking the line between the benefits of people analytics and the uncertain data privacy environment. A firm believer in human-centricity and that people don’t think as much as they think they think.

June 4 @ 09:30
09:30 — 10:00 (30′)


Mark Hayton – Global Lead – Organization Development Analytics | Nokia, Phil Mercy – Six Sigma Master Black Belt | Nokia